The Judson
experiential graphic design
Inspired by the grit and grunge of the adjacent Colfax Ave, the schematic design package for The Judson Apartments' signage incorporates a minimalist take on street art. Each sign uses a custom, hand drawn graffiti pattern that features key words from the area. The minimalism comes into play in the subtle gloss-on-matte detail. My contributions to this schematic design includes concept, design and creating the brand pattern by hand at ArtHouse Design.